Ready To Ride Assembly Video

This may look like a straightforward assembly video, but what PUBLIC Bikes is doing here is revolutionary. They have upped the ante for all other bike companies by offering a beautiful, functional, pre-assembled bike that can be ordered online and shipped directly to the customer’s door. The customer only has to make a few easy installations and they’re ready to hit the road.

Client: PUBLIC Bikes
Director, Producer, Writer and Videographer: Tyler McPherron
Music: Lenny Kiser
Talent: Sally Widdowson
Production Assistant: Iylla Dosenbatch